Heart of Kent Hospice, Bluebell Walk

About: Bluebell Walk - a fundraising ramble through the Kent countryside, enchanting woodland and of course a carpet of bluebells!

Background: Heart of Kent Hospice relies on fundraising events like the Bluebell Walk to enable to continue to give excellent care to those in the local community. Heightening exposure and creating clear visual communication encourages maximum attendance and in turn funds raised for the charity.

Project: To create a campaign look and feel to work across a variety of marketing to promote and celebrate the walk that is eye catching and appeals to both young and old.

Scope: A3 posters, A5 leaflet, local press advertising, Six sheet posters, roadside banner, e-signature, certificate, bus rear advertising, selfie photo frame, plant pot wrap, password challenge leaflet and answer sheet, shop window display and branded t-shirts.